Top 10 Surefire ways to screw up a licensing deal:
1) heavy handed lawyers
2) poor chemistry
3) failure to have a strategy approved at the highest level
4) someone leaves the company
5) noone asked a retailer if they'd stock the product
6) someone gets ill
7) the company is sold
8) the brand goes into melt down
9) too many agents closing on the deal
10) slow approval process
anyone got any others?
Thursday, February 14, 2008
Thursday, February 07, 2008
the downside of risk / reward fee structures
The worst thing about earning a share of a deal that may or may not happen is when, at the cusp of signature, something goes wrong. In the case of two deals that have recently floundered, one fell apart when the other side's negotiator was put on 9 month's gardening leave, and the other has given up the ghost after the other side fell tragically ill.
As the man in the middle there's no greater feeling of powerlessness than watching one half of the puzzle dissolve into mush. From now on I resolve to only work with healthy people who can never be fired!
As the man in the middle there's no greater feeling of powerlessness than watching one half of the puzzle dissolve into mush. From now on I resolve to only work with healthy people who can never be fired!
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